Michael Van Horn
#14 in the series.
Why do some businesses grow rapidly while others struggle for growth and profitability? The difference often lies within the noggin of the owner. You are the biggest asset of your business, and likely the biggest bottleneck as well.
All the clichés are true. The buck stops with you. You have to look in the mirror. To overcome your barriers to growth, ease, and profitability, you must work on yourself—that is, your own management practices, habits, attitudes, and beliefs.
This book describes a “mindset for growth” and gives you exercises and other aids to help you explore these for yourself.
This workbook focuses on your work habits, management style, and attitudes.
Here’s the difference:
You treat employees like family—often a dysfunctional family.
You interact with customers and suppliers in a very casual way. “Need a rush job? Sure, I can bump other people.” Or, “I’ll come in on the weekend to get it done.” Your change orders are verbal. You often don’t charge for the extra work.
When customers come in, they expect to see you. You must always interrupt what you are doing to put in face time with them.
You treat employees with firmness, fairness, and consistency, based on job descriptions and performance standards.
Your consistent policies on scheduling, pricing and billing allow you to be competitive yet profitable. Your customers always know where they stand with you.
Even though you are the driving force, your key people are capable and trusted, and are respected by your customers.
This workbook contrasts the two and tells you how to get from smallness to growth.
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Millions of business owners have dealt with these challenges, and most have resolved them for growth and profitability. This workbook gives you the tools to work through them for yourself. You won’t just read good ideas, but answer questions to apply them to your business situation.
From the workbook
Build trust & real relationships.
Turn leads into loyal customers.
Build trust and stay top-of-mind.
